Strategic Design - Eight essential practices

For Giulia Calabretta, Gerda Gemser and Ingo Kerpen we visualized their content and were interviewed about our Way of Working for chapter two: Co- creating and Prototyping to Trigger Innovative Thinking and Doing (Using visual and material artefacts for strategic purposes).

Additionally, you can find everything you need to know about:

- Design Vision as Strategy

- Designing Transitions: Pivoting Complex Innovation

- Creating Process Understanding: Design Practices and Abilities

- Aligning Organisations through Customers

- Designing for Feasibility

- Making it Count: Linking Design and Viability

- Lasting Design Impact Through Capacity Building

A big 'Thank you' to Giulia, Gerda and Ingo for this amazing collaboration.

You can buy the book here: https://www.amazon.com/Strategic-Design-Essential-Practices-Designer/dp/9063694458/ref=sr_1_1?s=electronics&ie=UTF8&qid=1541512919&sr=8-1&keywords=Strategic+design+eight+essentials

Also, please take a look at our business cases to see how we apply our Way of Working:

https://www.inkstrategy.com/our-work