Strategic Design - Eight essential practices

For Giulia Calabretta, Gerda Gemser and Ingo Kerpen we visualized their content and were interviewed about our Way of Working for chapter two: Co- creating and Prototyping to Trigger Innovative Thinking and Doing (Using visual and material artefacts for strategic purposes).

Additionally, you can find everything you need to know about:

- Design Vision as Strategy

- Designing Transitions: Pivoting Complex Innovation

- Creating Process Understanding: Design Practices and Abilities

- Aligning Organisations through Customers

- Designing for Feasibility

- Making it Count: Linking Design and Viability

- Lasting Design Impact Through Capacity Building

A big 'Thank you' to Giulia, Gerda and Ingo for this amazing collaboration.

You can buy the book here:

Also, please take a look at our business cases to see how we apply our Way of Working:

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December 2020

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